Beauty Brand Spotlight: Lawless Beauty

You know we have a strong passion for products that are natural and cruelty-free, which is why our Beauty Brand Spotlight this week is the brand spankin' new makeup line Lawless Beauty that launched today, and we're in love! Started by Annie Lawless, co-founder of Suja Juice, her mission is to create highly pigmented, long-wearing natural makeup, with clean and non-toxic ingredients that feels sexy and chic.

With the growing information about the harmful effects cosmetic chemicals have on our health, many companies are marketing their products as “natural” by replacing ingredients with ones that are better, but still toxic. When Lawless says “natural”, they mean it. They really are Natural AF.

AF = ALWAYS FREE

ALWAYS FREE of carcinogenic, toxic, hormone and endocrine disrupting ingredients, as well as ingredients that have been linked to the formation of certain cancers. Any synthetic ingredients we use in our formulas are naturally derived to help create beautiful, non-toxic products that look, feel, and perform at the level you need and expect them to.

Want to give it a try? Lawless has eight universally flattering shades. Shop away! We know you will love them, too.